Ipsita Dasgupta, Senior Vice President and Managing Director of HP India, discusses the company’s strategic focus on AI and the significance of the Indian market. Despite a global decline in PC shipments, HP India held a 31.5% market share in 2023. Dasgupta emphasizes the potential of AI PCs to enhance user experience and HP’s expanding manufacturing operations in India. She aims to leverage AI and expand market reach to maintain HP’s leadership in India’s competitive landscape.
Strategic Importance of India
- Market Potential: India is a critical market for HP due to its large and growing consumer base.
- Manufacturing Expansion: HP is increasing its manufacturing footprint in India, aiming to cater to both local and global demand.
AI and Technological Advancements
- AI Integration: Dasgupta highlights the role of AI in transforming PCs, enhancing user experiences, and adding significant value.
- Innovation Focus: HP is committed to continuous innovation, integrating AI to meet evolving consumer needs and stay ahead in the market.
Market Leadership
- Market Share: HP secured a dominant 31.5% share of the Indian PC market in 2023, even amidst a global decline in shipments.
- Growth Strategy: Dasgupta outlines a strategy focused on leveraging technology, expanding manufacturing, and deepening market penetration to sustain HP’s leadership.
Future Outlook
- AI PCs: The future of computing is seen in AI PCs, which will offer advanced features and improved user interactions.
- Expansion Plans: HP’s plans include scaling up operations and increasing its presence across various segments in the Indian market.
Dasgupta’s leadership is geared towards harnessing the potential of AI and solidifying HP’s market leadership in India. With a focus on innovation, manufacturing expansion, and strategic market positioning, HP India is well-positioned for sustained growth and success.